September 12, 2011
Re: Exciting Events at Preferred Concepts
Dear valued customers,
We are pleased to share with you exciting changes at Preferred Concepts and its various affiliates that are designed to improve customer service and to offer you easier access to the company’s full range of products and services.
Growth and Changes
Over the past year the Preferred family has continued to grow through the acquisition of Mercator Risk Services (wholesale brokerage) and the launch of SeaFire Insurance Services (auto industry solutions.)
To celebrate our growing firm and represent it more clearly, we are pleased to announce corporate re-branding which is effective immediately. Our unified company will be reflected by the following divisions ongoing:
Preferred Concepts remains our corporate parent and is responsible for all operations supporting our various business units.
Preferred Underwriting will house Preferred’s program business offerings, including the real estate suite of Primary GL, Property, and High Limit Umbrella.
Preferred Brokerage is our new name for the former Mercator Risk Services. While we have changed our name, our service remains uninterrupted and we will continue to provide you with superior wholesale brokerage services for large property & casualty risks.
Preferred Advantage organizes service by specialty. The former Mercator Pro, which provides professional liability products & services for all risks, resides here. Similarly, Advantage includes the former Mercator Select, which offers P&C solutions for small risks. As with the brokerage operations, your service will continue without interruption.
ezumbrella.com continues as our online umbrella liability platform tailored to eight major industry categories. In late October we will be enhancing the ezumbrella.com platform with additional features. Details on these value-added services will follow under separate cover.
SeaFire Insurance Services will continue to provide property & casualty program solutions specifically tailored to the needs of auto risks.
We have updated our websites to reflect these changes and we welcome you to explore them!
What does this change mean for you?
Rest assured, you will continue to receive robust product offerings with contemporary terms, competitive pricing, and dedicated client service. Our new brand structure organizes the company around you, the busy agent and broker and we have better aligned ourselves to bring you ‘one stop shopping’ with the ultimate intent of saving you time and money.
As always, we welcome your comments and suggestions and we appreciate the opportunity to be of continued service. If you have any questions or concerns about the re-brand or would like to discuss our products and services, please do not hesitate to contact us.
Once again, we thank you for your business and we look forward to continued endeavors in the future.
Sincerely,
Stuart A. Farber Christopher M. Treanor
Chief Executive Officer President


